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Success Stories: OpenLegacy Case Study - Delek Motors CSRs Gain 360-degree View Of Their Customer


Delek sales and customer care representatives have a 360-degree view of their customer throughout the customer lifecycle: From the first touch point, through visiting the dealership, to getting quotes and purchasing a vehicle, post- purchase service, and trade-in. The CRM platform -- connected to the underlying AS/400 core business applications -- supports the customer call center, retail

sales, lifecycle marketing, marketing channel performance monitoring, automated reminders for sales people, executive dashboards, and detailed performance reports. The new application features a user-friendly interface that simplifies the workflow for call center representatives and puts the information they need at their fingertips. 




CS_Auto Retail - Delek.pdf    
Content Type: Success Stories
Created at 2/18/2015 9:12 AM by Debra Mendes
Last modified at 2/18/2015 9:12 AM by Debra Mendes